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02 — Logos

Logos

The Cyon mark exists in five variants. Use the primary lockup wherever possible; reach for the stack or mono variants when geometry or contrast demands it.

Primary

Primary lockup
Primary lockup Download

Mono

Mono — dark
Mono — dark Download
Mono — light
Mono — light Download

Clear space

Maintain clear space equal to the height of the 'C' on all sides. Never crowd the mark with other elements.

Minimum size

Primary lockup: 24px tall on screen, 16mm tall in print. Below this, switch to the icon-only mark.

Do / don't

Do

Use the primary logo at full size on Concrete or white backgrounds.

Don't

Place the indigo mark on Blossom or any other low-contrast surface.

Do

Rotate to the mono-light variant when placing on Ink or photography.

Don't

Re-colour the mark to match a backdrop.

Do

Respect the clear-space rules even in tight layouts.

Don't

Stretch, skew, or apply effects to the logo.